Tradestreaming (renamed Tearsheet) is a new publication from Digiday Media devoted to the big story of how technology is changing the world of  finance.

This scope of this 5 week assignment included: branding, visual identity system, site structure, content strategy, and responsive website design. 




Client: Digiday Media
Services: Creative Direction & Product Design


Branding & Visual Concepts

Logo design and visual identity exploration for the Tradestreaming.


Responsive Website Design

Working with the editor-in-chief of Tradestreaming to understand the content, frequency of publishing and events to establish a site structure and design.